How to Prepare for a Successful Career in Video Production

This is In Focus, by MarketScale. A podcast by video professionals for video professionals, putting in focus the topics, teachers and tips guiding the video industry today. With your host, MarketScale’s Sr. Director of Video Production, Josh Brummett.

 

The job market is constantly changing, and the job qualifications that would have been sufficient five or 10 years ago may not necessarily be sufficient today. Many professionals still debate whether or not a degree in video production is necessary to get started in the industry.

But is this true today? What does someone need to get their foot in the door with the company of their dreams?

In this episode of In Focus, Josh Brummet meets with two of MarketScale’s most recent hires in the video production department, Michael Boyer and Alex LeBlanc, to discuss how to get started in video production today.

Michael Boyer is MarketScale’s live broadcast creative producer, with a degree in Convergence Journalism from The University of Missouri. Meanwhile, video production specialist Alex LeBlanc has a degree in Advertising and another in Electronic Media & Communication, both from Texas Tech University.

Both of them believed that, while going to school for video production isn’t obligatory, educational institutions offer certain benefits that a do-it-yourself producer wouldn’t have. “What you don’t get outside of school is the connections you build while attending university,” said LeBlanc.

“Every group is kind of a group project, and you can’t do anything by yourself,” added Boyer. “Learning from people that were better than me helped me to become better too.”

But for those who don’t plan on attending college, what’s the best way to learn?

“You learn by doing things,” said Boyer. By replicating what other people are doing and pushing ideas to their fullest, anyone can get better at their craft. “Even if you fall terribly short, you’ll still learn something valuable.”

Follow In Focus Every Other Friday!

Follow us on social media for the latest updates in B2B!

Image

Latest

automation
Revolutionizing Revenue Cycle Management: The Power of AI & Automation
July 7, 2025

Amid a rapidly evolving tech landscape, decision-makers need to navigate new AI-driven solutions addressing industry-specific hurdles. This session, recorded at the HFMA 2025 show, sheds light on how leaders are using pioneering automation technologies to stay competitive and efficient.

Read More
Portable AV system
AV Anywhere: Portable AV Systems Are Now Essential for Mission-Critical Response in Unpredictable, Connectivity-Challenged Environments
July 7, 2025

In crisis scenarios, portable AV systems must perform under pressure because failure is not an option. As Keysight Technologies notes, the evolution of mission-critical communications now depends on low-latency, mobile-ready platforms that can operate reliably in unstable, infrastructure-poor conditions, making portable AV systems essential for real-time response and public safety operations. These are the…

Read More
future of marketing
Vibes and the Future of Marketing with Adbloom Founder and CEO Andrew Abony
July 7, 2025

Affiliate marketing is shedding its outdated reputation and entering a new era—one centered on authenticity, emotional resonance, and genuine human connection. As the future of marketing becomes increasingly relationship-driven, this shift is impossible to ignore. In fact, during the 2024 U.S. Cyber Monday, influencers and affiliate marketers were responsible for driving around 20% of…

Read More
brand identity
The Branding Balancing Act: Reinvent Without Losing Your Brand Identity
July 7, 2025

The recent resurrection of the Pac-12—reborn with new members and a possible rebrand—raises critical questions about what keeps a brand relevant in the face of disruption. According to Yahoo Sports, the rebuilt conference has signed a five-year media deal with CBS despite fielding just two original members, underscoring how legacy names must evolve to maintain…

Read More