How to Prepare for a Successful Career in Video Production

This is In Focus, by MarketScale. A podcast by video professionals for video professionals, putting in focus the topics, teachers and tips guiding the video industry today. With your host, MarketScale’s Sr. Director of Video Production, Josh Brummett.

 

The job market is constantly changing, and the job qualifications that would have been sufficient five or 10 years ago may not necessarily be sufficient today. Many professionals still debate whether or not a degree in video production is necessary to get started in the industry.

But is this true today? What does someone need to get their foot in the door with the company of their dreams?

In this episode of In Focus, Josh Brummet meets with two of MarketScale’s most recent hires in the video production department, Michael Boyer and Alex LeBlanc, to discuss how to get started in video production today.

Michael Boyer is MarketScale’s live broadcast creative producer, with a degree in Convergence Journalism from The University of Missouri. Meanwhile, video production specialist Alex LeBlanc has a degree in Advertising and another in Electronic Media & Communication, both from Texas Tech University.

Both of them believed that, while going to school for video production isn’t obligatory, educational institutions offer certain benefits that a do-it-yourself producer wouldn’t have. “What you don’t get outside of school is the connections you build while attending university,” said LeBlanc.

“Every group is kind of a group project, and you can’t do anything by yourself,” added Boyer. “Learning from people that were better than me helped me to become better too.”

But for those who don’t plan on attending college, what’s the best way to learn?

“You learn by doing things,” said Boyer. By replicating what other people are doing and pushing ideas to their fullest, anyone can get better at their craft. “Even if you fall terribly short, you’ll still learn something valuable.”

Follow In Focus Every Other Friday!

Follow us on social media for the latest updates in B2B!

Image

Latest

promoted
How to Succeed After Getting Promoted: Seeking Feedback, Acting with Intention, and Leading with Perspective
April 16, 2026

Stepping into a leadership role today isn’t just a step up—it’s a shift into constant visibility, where expectations arrive immediately and the margin for error narrows. As organizations flatten structures and demand faster decisions, newly promoted leaders are expected to deliver impact from the outset, often without the space to fully adjust. According to…

Read More
AI in business
A Practical Conversation About AI in Business: From Hype to Real-World Impact
April 15, 2026

Artificial intelligence has moved from buzzword to boardroom priority at a staggering pace. Yet despite widespread adoption, many organizations are still struggling to turn experimentation into measurable business value—some estimates suggest the majority of enterprise AI initiatives fail to scale successfully. As AI becomes “table stakes” across industries, the real challenge is no longer…

Read More
weekly drive-in
Metropolis: Weekly Drive-in
April 15, 2026

Metropolis “Weekly Drive In” reflects a new era of storytelling where AI meets real-world execution, turning everyday field performance into momentum. Centered on genuine conversions and local wins, the series highlights how the company is scaling not just through technology, but through visibility and shared recognition. In an emerging recognition economy, these updates act…

Read More
Drive In, Drive Out: The Rhythm of Metropolis
April 15, 2026

Behind the seemingly mundane choreography of a drive-in lies a broader story about how modern cities script behavior, turning even the simplest actions into rehearsed routines. What looks like repetition is really a quiet testament to systems designed for flow and control, where efficiency often outweighs individuality. In places like Metropolis, the rhythm of…

Read More