You searched: beyond the lens

Technology continuously reshapes our daily lives, and its intersection with public safety and emergency response has become a focal point of discussion within both the public and private sector. With a surge in the implementation of sophisticated security technologies, from intelligent safety platforms to IoT devices, the question arises: How effectively are these advancements bridging […]

The corporate world landscape is evolving rapidly and it is where the pressures of performance, how to navigate leadership, and personal growth intersect with the complexities of a digitally dominated world. It is also why now the conversation around effective leadership has never been more pertinent. As industries grapple with unprecedented challenges—from technological disruption […]

At a time when healthcare faces the dual challenge of escalating costs and the need for personalized care, human-centered design stands out as a critical solution. Studies reveal that human-centered design approaches in healthcare can lead to a significant reduction in healthcare costs. This approach, prioritizing individual patient experiences and needs, marks a crucial […]

Despite efforts for change, healthcare inequities persist, and financial barriers often dictate the quality of care one receives. But the lens of philanthropy provides a new hope for a leveled playing field. Philanthropic aid in healthcare goes beyond just the cost of treatment; it encompasses a vast array of programs that cover everything from […]

The clean energy industry has made an impressive recovery, reclaiming over 75 percent of the jobs lost during the COVID-19 pandemic. This resurgence signals a return to rapid growth, with the clean tech sector experiencing a remarkable job growth rate of over 5 percent in 2021. The Inflation Reduction Act, enacted into law last […]

We are living in a period dominated by escalating discussions on climate change. The world continues to grapple with the daunting task of balancing our dependence on fossil fuels with the need to protect our environment. Climate change conversations have taken center stage in academic, political, and societal forums, sparking debates on its repercussions […]

Recent research from Durham University has uncovered a black hole so massive that it’s difficult to wrap our heads around. Weighing in at a staggering 30 billion times the size of our sun, this ultramassive black hole discovery has scientists questioning our current understanding of the cosmos. What are some of the most important […]

Sink or swim is the motto for many DTC brands facing the aftermath of the pandemic. Supply chain disruptions and recession fears still loom large, but these businesses are nothing if not resourceful. So, what’s next for the world of DTC? Will we see more brick and mortars close, a shift toward wholesale, or […]

In the midst of the pandemic, Desert Hills Elementary School in Horizon City faced an unprecedented challenge when they had to transition to virtual learning. Uncertainty loomed as teachers grappled with the daunting task of instructing students through a camera lens, struggling to establish meaningful connections. However, hope arrived in the form of the Front […]

Remote (REMI) production for live broadcast events is becoming more and more of the norm for televised and streaming sporting events, newscast, weathercast, concerts, church, podcasts, education, streaming and other live production. Although nothing new, remote production and cloud production significantly increased during the pandemic to reduce staff on site or in studio. News anchors, […]

The world of broadcast-quality cameras and other Pro AV electronics changed dramatically over the past three years. Video streaming and live-streaming capabilities are in high demand. So, what has been happening in the Pro-AV camera space since the pandemic reshaped the landscape? From the next generation of broadcast cameras to the latest and greatest in […]

Pokémon Go, which was all the rage back in 2016, may have simmered down, but the concept behind it—augmented reality (AR)—is heating up and becoming a more accessible tool for industries to deploy in service of the experience economy. This is especially true for retailers and retail marketing strategies. Mobile advertising AR is predicted to […]

In 2023, Insider Intelligence predicts the number of augmented reality (AR) users in the U.S. will reach 97.1 million and continue upward through 2025. So, is this the year mobile AR takes the advertising spotlight? And what function could it play in retail? According to Insider Intelligence’s forecast, U.S. companies plan to spend big […]

In today’s fast-paced world of media production, finding a reliable and versatile camera supplier is essential. This is where MarCam Europe, in partnership with Marshall cameras, takes center stage. MarCam proudly supports and distributes the entire Marshall camera range, catering to a diverse range of filming needs, from the panoramic capabilities of PTZ cameras […]

The world of broadcast quality cameras has expanded beyond the traditional barriers of terrestrial TV. Houses of worship, educational institutions, sports leagues and more have taken advantage of more accessible pricing as well as a more manageable form factor. One of the pioneers of the modern POV camera, Tod Musgrave of Marshall Electronics, joined Pro […]

Grant Guillot, the host of Drones in America, welcomed renowned UAS industry expert Matt Dunlevy to a discussion of the significance of the drone industry and why it matters. Dunlevy, Founder of SkySkopes and Executive in Residence at UND (University of North Dakota), has an impressive resume. In addition to his “day job”, Dunlevy […]

With the pandemic forcing the 2020 gala to be presented virtually, attendees, sponsors and hosts celebrated the Tech Titans 2021 Awards Gala in a hybrid format. The gala took place at the spacious Eisemann Center and was streamed on MarketScale.com, on January 19th to honor high achievers in the North Texas technology industry. A Gala […]

US families are gearing up for another holiday season of turkeys, hams, and seasonal feasting. Even though consumers planning to shop during the Thanksgiving weekend has gone up by 1.7 million according to NRF, inflation is adding an extra layer of strain to the rebound grocers are hoping for, with U.S. dollar inflation making its […]

Data drives decisions of the worlds largest companies but in a world with constant data, how do you make sense of it? Host TC Riley, puts the world under the lens of data and analytics and explores current news, B2B trends, and popular topics. Data is a tremendous asset. However, as a recent Harvard Business Article […]

Data drives decisions of the worlds largest companies but in a world with constant data, how do you make sense of it? Host TC Riley, puts the world under the lens of data and analytics and explores current news, B2B trends, and popular topics.   After an undeniably difficult past year, it may be challenging […]