Articles by author: Elise Hansen

Why a Restaurant’s Digital Footprint is a Main Metric for Fiscal Success

Why a Restaurant's Digital Footprint is a Main Metric for Fiscal Success
Barbara Castiglia spoke with Savneet Singh, president and CEO of Par, a software and hardware solutions company for the restaurant industry, about the importance of technology to Read more


irish whiskey barrels
E.U. Whiskey Tariffs Are Lifted, But the Industry is Still On the Rocks
January 21, 2022
  The whiskey market is eager for a return to form. In 2018, in response to the U.S. steel and aluminum tariffs targeting the E.U. and ordered by former President Donald Trump, the European Read more
Material Signs: Introduction to the World of Optics
January 21, 2022
Doctors Scott Carney, chief science and technology officer at Optica, Kate Medicus, CEO at Ruda-Cardinal, and Alexis Vogt, endowed chair and professor of optics at Monroe Community College, joined Host Tyler Read more
What Defines "Success" for Safety Personnel?
What Defines “Success” for Safety Personnel?
January 21, 2022
The Safety Justice League is back and refreshed after a much-needed, restful holiday season. Jason squared (Jason Maldonado and Jason Lucas) joined Host Abby Ferri to dive into what success looks like Read more
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The Importance of Women Feeling Confident in a Male-Dominant Field: New Fashioned
March 10, 2020
  This is the inaugural episode of MarketScale's New Fashioned podcast, hosted by Elise Hansen, where Elise and her guests will take long-form looks at trends in every industry through a Read more
MarketScale Mornings: Retail’s Direction in the Aftermath of NRF 2020
January 23, 2020
On this episode of MarketScale Mornings, hosts Daniel Litwin and Tyler Kern were joined by retail guru and industry leader Tony D’Onofrio. D’Onofrio, Litwin and Kern unpacked the Read more
Warehouse Management Gets a RightHand Man: NRF 2020
January 22, 2020
MarketScale was all over NRF 2020, Retail’s Big Show, and our Geoffrey Short was joined by RightHand Robotics Head of Product & Marketing Vince Martinelli to discuss RightHand’s Read more
A New Vision for Drones in Retail: NRF 2020
January 22, 2020
MarketScale spoke with a variety of industry professionals at NRF 2020, Retail’s Big Show, getting the latest in industry trends, innovations and more. Pensa Systems President and Read more
Addressing the Challenges of Scale: NRF 2020
January 16, 2020
MarketScale recently attended NRF 2020, the retail industry’s biggest annual show, to get a feel for where the industry is headed and sit down with some of retail’s biggest Read more
The Future of Ecommerce’s Fraud Frontier: NRF 2020
January 16, 2020
  MarketScale’s Geoff Short sat down with Patrick Hodo, Red Maple CIO, at NRF 2020 for a conversation on cybersecurity, particularly in the retail industry and the ecommerce Read more
The Experience Economy and E-commerce Refocuses Foot Traffic Data: NRF 2020 Update
January 15, 2020
  Kepler Analytics has a new member of its U.S. advisory board – retail intelligence pioneer Bill Martin. Kepler is an international provider of foot traffic monitoring and Read more
How Zappos Wins by Being Customer-Centric: NRF 2020
January 14, 2020
Being customer-centric is an important quality for any successful retailer. Alex Genov, Head of Customer Research for Zappos, joined MarketScale's Geoffrey Short at NRF 2020 Vision: Read more
How the Tech Revolution Has Changed Retail: NRF 2020
January 13, 2020
Rob Van Nuenen, Channable’s Co-founder and CEO, joined MarketScale at NRF 2020 Vision: Retail's Big Show to discuss the intersection of retail and tech. "In any company you need tech Read more