Articles by author: Elise Hansen

The Importance of Women Feeling Confident in a Male-Dominant Field: New Fashioned

This is the inaugural episode of MarketScale’s New Fashioned podcast, hosted by Elise Hansen, where Elise and her guests will take long-form looks at trends in every industry through a young professional’s lens. Our first guest, Debbie Scanlon, partner at BKD, LLP, joined the podcast to talk about International Women’s Day and the importance […]

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Retail
MarketScale Mornings: Retail’s Direction in the Aftermath of NRF 2020

On this episode of MarketScale Mornings, hosts Daniel Litwin and Tyler Kern were joined by retail guru and industry leader Tony D’Onofrio. D’Onofrio, Litwin and Kern unpacked the high points of NRF 2020, Retail’s Big Show, and In particular, MarketScale’s Geoffrey Short said the mood on the show floor centered around a few key trends […]

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Retail
Warehouse Management Gets a RightHand Man: NRF 2020

MarketScale was all over NRF 2020, Retail’s Big Show, and our Geoffrey Short was joined by RightHand Robotics Head of Product & Marketing Vince Martinelli to discuss RightHand’s presence at this year’s Innovation Lab, trends in the industry and more. Essentially, RightHand is working on a robotic solution that leverages software and artificial intelligence to […]

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Retail
A New Vision for Drones in Retail: NRF 2020

MarketScale spoke with a variety of industry professionals at NRF 2020, Retail’s Big Show, getting the latest in industry trends, innovations and more. Pensa Systems President and CEO Richard Schwartz sat down with MarketScale’s Geoffrey Short to discuss the use of drones in retail. “We’re all about the problem of, ‘How do you know what’s […]

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Retail
Addressing the Challenges of Scale: NRF 2020

MarketScale recently attended NRF 2020, the retail industry’s biggest annual show, to get a feel for where the industry is headed and sit down with some of retail’s biggest names. Infovista Senior Director of Global Enterprise Marketing Ricardo Belmar joined MarketScale’s Geoff Short to discuss changes Belmar has noticed over a decade of NRF attendance […]

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Retail
The Future of Ecommerce’s Fraud Frontier: NRF 2020

MarketScale’s Geoff Short sat down with Patrick Hodo, Red Maple CIO, at NRF 2020 for a conversation on cybersecurity, particularly in the retail industry and the ecommerce space. Texas-based Red Maple provides solutions for retailers that help them fight fraud and online theft, areas that are growing alongside increased online transactions and expanding payment […]

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Retail
The Experience Economy and E-commerce Refocuses Foot Traffic Data: NRF 2020 Update

Kepler Analytics has a new member of its U.S. advisory board – retail intelligence pioneer Bill Martin. Kepler is an international provider of foot traffic monitoring and sales-optimization solutions for retailers, and Martin is tasked with leveraging his vast experience in the space to aid in those efforts. Martin has served as chairman of […]

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Stephanie Leger, CEO of First Rate Hospitality, discusses extended stay hotels
A Notable Shift in the Extended Stay Hotels Market is Poised to See More Growth with A Few Key Changes
April 18, 2024

How can hotels adapt to the evolving demands of guests who seek more than just basic amenities during extended stays?  While the hotel industry saw economic downturns in 2020 and 2021, many brands today are adapting to market changes in the extended-stay hotel segment. This segment, which also saw a decline, particularly saw a […]

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proactive security response
Proactive Security Response: How Hexagon Enhances Safety, Cuts Losses & Minimizes Bad Press
April 18, 2024

In a world where every second counts during an incident, the ability to respond swiftly and effectively can make all the difference. A proactive security response is a necessity in high-stakes environments such as airports, where a delayed reaction to a security breach can lead to severe consequences, including substantial financial losses and negative […]

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Healthcare-Focused High Schools Boost Career Mobility and Address Workforce Crises
April 18, 2024

In an innovative stride towards bridging the gap between education and career readiness, Bloomberg Philanthropies has initiated a pioneering project to integrate healthcare training within high school curricula across several American communities. This $250 million investment aims to cultivate a new generation of healthcare professionals by creating healthcare-focused high schools in collaboration with major healthcare […]

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Advanced audio technology
Bosch Enhances Emergency Response with Advanced Audio Technology in Security System
April 18, 2024

In modern security systems, advanced audio technology plays a crucial role in ensuring messages are quickly and effectively communicated, cutting through chaos to guide people to safety. Bosch‘s paging system, Praesensa, enhances safety by providing clear and direct communication during emergencies, using features like automated triggers for pre-recorded messages and two-way dialogue capabilities. Additionally, […]

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Other Articles
How Zappos Wins by Being Customer-Centric: NRF 2020
January 14, 2020

Being customer-centric is an important quality for any successful retailer. Alex Genov, Head of Customer Research for Zappos, joined MarketScale’s Geoffrey Short at NRF 2020 Vision: Retail’s Big Show to discuss what customer-centricity means to Zappos. “I’ve been on a mission to basically tell businesses and companies to understand their customers as people. Not as […]

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How the Tech Revolution Has Changed Retail: NRF 2020
January 13, 2020

Rob Van Nuenen, Channable’s Co-founder and CEO, joined MarketScale at NRF 2020 Vision: Retail’s Big Show to discuss the intersection of retail and tech. “In any company you need tech to bring you to the next level. It’s not optional anymore, it’s mandatory,” he said. Coming from a background in tech and IT, Van Nuenen […]

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