Articles by author: Robin Volz

The Bites on Bytes Month in Review

MarketScale is committed to covering the stories and trends that impact B2B industries. In this month in review, we take a look back at a few of the stories that had an impact in Software & Read more

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The Community & Culture Collective Month in Review
May 27, 2022
MarketScale is committed to covering the stories and trends that impact B2B industries. In this month in review, we take a look back at a few of the stories that had an impact in Education Technology and Read more
How One Trucking Company Is Focused on Making Headway in Sustainability
How One Trucking Company Is Focused on Making Headway in Sustainability
May 27, 2022
CEO of Detmar Logistics, Matthew Detmar, has the future on his mind. As a leader on the cutting edge of transportation technology, Detmar discusses the company’s growth and future outlook with Are We Read more
Communication Through Crisis: How to Talk to Children About School Shootings
May 27, 2022
With two mass shootings in the news within days of each other, it is difficult to avoid the information about such violence. According to AP News, the devastation of the Uvalde, Texas, school attack killed 19 Read more
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Unpacking Everything New From Samsung’s Latest Unpacked Event
August 8, 2019
Samsung’s Unpacked events showcase the latest in its Galaxy line of devices that are transforming the mobile experience and making life easier. Samsung’s August 2019 event at the Barclays Center Read more
Send It Back: The Impact of a Food Recall on a Restaurant
January 28, 2019
According to the Centers for Disease Control and Prevention, 48 million Americans (approximately 17 percent of the people in the U.S.) get sick, 128,00 are hospitalized, and 3,000 die each year Read more
Is the Design of Your Favorite Restaurant Affecting Your Taste Buds?
December 6, 2018
Restaurants have long been a shared social experience, with the table acting as a central core that people gather around to enjoy a meal together and connect both visually and verbally. However, Read more
Wearable Technology Is Bringing the Hospitality Industry Into A New Era
August 15, 2018
When a guest steps on a resort site or cruise ship these days, he or she is likely to notice that fellow travelers are sporting a new wrist accessory—a wearable smart bracelet that enables Read more
How Drones Are Taking Over Fireworks Shows This July
July 9, 2018
Today, drones are being used in everything from agriculture to mining and exploration, from aerial surveillance to unmanned cargo transport, from law enforcement to storm tracking, and everything Read more
An Inside Look at How Alibaba Uses Technology to Improve Customer Experience
June 29, 2018
While online sales penetration in China is the highest in the world, brick-and-mortar businesses still make up more than 80% of their total retail sales. This is due in part to Jack Ma’s “New Read more
How LEGO and YETI Used AV Applications to Enhance Their Experience, and Boost Their Bottom Line
June 28, 2018
The ever-increasing popularity of digital signage has made its presence in retail locations quite common. Yet, whether it’s static signage, television commercials, online advertising, or brick Read more
InsiteVR Looks to Improve Design Process with Virtual Reality
June 27, 2018
Recently, New York City played host to the AIA Conference on Architecture, an immersive expo showcasing what’s new and now in architecture and design. At AIA, some of the most creative Read more
Interactive Technology in Digital Signage Draws In Retail Customers
June 22, 2018
The ever-increasing popularity of digital signage has made its presence in retail locations quite common. Yet, whether it’s static signage, television commercials, online advertising, or brick Read more