Retail Imposter Syndrome: Common, Confounding, and Curable!

Retail is exciting, fast-moving, and filled with opportunity, yet information overload is a constant challenge. Join retail strategist, speaker, and trainer Carol Spieckerman every other Thursday as she navigates past the noise to get to the heart of what really matters in retail. In every episode, Carol harnesses her latest retail trajectories and interviews with industry experts to distill tools, tactics, and takeaways for wherever you play in retail. If you’re ready to cut to the chase, or just want to be inspired about where retail is going next, this show is for you.

 

Call it thought leadership, know-how, or just retail smarts. Many supplier’s dirty little secret is that it’s missing, and deep down they know that’s a problem! Retail imposter syndrome is a common complaint and once it sets in, it can seem easier to pitch your products and solutions along with everyone else and call it a day. But why would you give up your biggest edge without a fight? In this episode, Carol reveals a simple technique for weaving retail thought leadership into your marketing and business development process, and why you owe it to your business to do it.

In this episode you’ll learn:

  • How to message retail smarts in four words or fewer
  • Why delaying your pitch is a perfect play
  • How to become a retail authority without the exhaustion
  • How setting the landscape will send your competitors packing

Listen to Previous Episodes Right Here!

Follow us on social media for the latest updates in B2B!

Image

Latest

sustainable transformation
The Path to Sustainable Transformation Is Rooted in Strategy, Execution and Reflection
November 1, 2024

Many strive for change, yet achieving and sustaining it is a complex journey. As people chase higher goals, often in career, personal growth, or relationships, the need to reevaluate approaches to sustainable transformation becomes apparent. Research suggests that nearly 80% of New Year’s resolutions fail by mid-February, indicating a need for sustainable systems, not…

Read More
cloud-based solutions
C3 Cloud-Based Solutions Delivers Real-Time Transparency, Driver Coordination, and Simulation Tools for a Resilient Supply Chain
October 31, 2024

The logistics industry faces constant challenges as the need for efficient, cloud-based solutions intensifies. Many warehouses continue to operate manually; up to 53% of employee time is spent on non-value-adding tasks like walking and searching for items, according to industry studies. This manual approach not only hampers efficiency but leads to significant delays, errors,…

Read More
personalized solutions
Personalized Solutions Through Data Are the Future of Aligning Healthcare Staff Needs with Patient Outcomes
October 31, 2024

The healthcare industry faces unprecedented challenges, with workforce shortages pushing hospital labor costs to over 60% of total expenses. This strain is compounded by rising burnout rates among healthcare providers, particularly nurses. A recent AMN Healthcare survey revealed that nurses are prioritizing well-being and flexibility in 2024, underscoring the urgent need for personalized solutions…

Read More
Transforming Education: Connected Education Kits for Rural Markets
Transforming Education: Connected Education Kits for Rural Markets
October 31, 2024

In the latest episode of The Edge and Beyond podcast, Michelle Dawn Mooney dives into the transformative role of technology in education, highlighting Intel’s Connected Education Kits. Developed in partnership with ApplianSys, these kits are designed to bring quality digital learning to underserved and remote communities. The discussion explores how these kits are a game-changer…

Read More