Skip to content
MarketScale
‹ Back to IndustriesRetail

3 Ways to Increase Revenue

2020 has been a chaotic year, to say the least. For Jennifer Ruscin, host of Bricks & Clicks, navigating this year has cemented a practice in taking care of herself, something that has proven imperative to maintaining a healthy grasp of herself, her company, and her family. The effects of self-care are far-reaching, rippling…

This story was produced through MarketScale. See how Retail teams put it to work with Sales Enablement.

Share
3 Ways to Increase Revenue

Get featured

Want to get featured in MarketScale Retail?

Create a free MarketScale workspace and get your company's expertise featured across our Retail coverage. No credit card, no demo required.

Request an invite

2020 has been a chaotic year, to say the least. For Jennifer Ruscin, host of Bricks & Clicks, navigating this year has cemented a practice in taking care of herself, something that has proven imperative to maintaining a healthy grasp of herself, her company, and her family. The effects of self-care are far-reaching, rippling throughout her life, and planting seeds of success in every corner. In this episode, Ruscin dives straight into actionable tips for how to take care of yourself, make more money, and grow your business.

“Money flows where the attention goes,” is an age-old adage but one that resonates in today’s attention lead economy. Ruscin advocates directing that attention to less, not more. Let go of what no longer serves your attention, be less available, and focus your energies on being and doing just a few key things.

Self-care looks different for everyone, but Ruscin’s 5 questions needle listeners to find their own “Why.” Get rid of the brain clutter and clear out space to welcome in new information gleaned from this episode of “Bricks and Clicks.”

Stay tuned for a new episode every other Thursday!

Your experts belong here

Every story in MarketScale Retail starts with a company putting its merchandising leads, store operations teams, and category managers on the record. Buyers are already reading this topic. The only question is whose experts they find.

Category buyers trust operators, so your merchandising leads shorten the distance between first search and first call.

Get your team featuredSee how it works15 minutes, straight to a calendar.

Follow Retail Insights

Get new expert content in your inbox.

Retail: are you visible to AI?

Before they reach out, Retail buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one Retail expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your merchandising leads, store operations teams, and category managers into the articles, video, and social content Retail buyers are searching for. Create a free workspace and see it with your own people. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Retail Insights

Agentic AI is reshaping enterprise retail operations as Salesforce, Lululemon, and Brunello Cucinelli move from pilots to production

Agentic AI is reshaping enterprise retail operations as Salesforce, Lululemon, and Brunello Cucinelli move from pilots to production

Salesforce's deployment of Callimacus with Brunello Cucinelli and Lululemon's expansion of its AI stack indicate a significant transition in retail from AI pilots to full-scale operational use. This marks a pivotal shift in how retail enterprises leverage agentic AI solutions. The trend signifies an evolving landscape where AI becomes integral to everyday operational infrastructure in the retail sector.

  • 01Salesforce's Callimacus is being used by Brunello Cucinelli as part of their shift to using AI in operational functions.
  • 02Lululemon is expanding its AI stack, moving from pilot projects to fully integrated operational infrastructure.
  • 03Agentic AI is becoming a critical component of retail enterprise operations.

Aug 10, 2026

Retail's digital channel is outpacing store growth, and three moves by Tractor Supply, Albertsons, and DoorDash show why

Retail's digital channel is outpacing store growth, and three moves by Tractor Supply, Albertsons, and DoorDash show why

Tractor Supply, Albertsons, and DoorDash-Shopify are taking strategic actions to enhance their digital commerce capabilities as online sales approach 25% of total retail sales. These companies are investing in structural changes to adapt to the growing digital retail environment. Their initiatives reflect a broader industry shift toward ecommerce.

  • 01Ecommerce is nearing 25% of all retail sales.
  • 02Tractor Supply, Albertsons, and DoorDash-Shopify are investing in digital commerce infrastructure.
  • 03Digital channels are expanding faster than physical store growth.

Aug 8, 2026

Conversational commerce, retail media, and a 0.2% June sales print are rewriting the enterprise retail playbook

Conversational commerce, retail media, and a 0.2% June sales print are rewriting the enterprise retail playbook

Enterprise retail is being reshaped by factors such as AI chat shopping, the expansion of retail media, and recent fluctuations in sales data. Retail operators are responding to these changes with strategic adjustments to their playbooks. The need for immediate action is underscored by current market trends.

  • 01AI chat shopping is transforming how customers interact with retail platforms.
  • 02Retail media is experiencing significant growth, influencing marketing strategies.
  • 03A soft June sales figure of 0.2% is prompting retailers to rethink their strategies.

Aug 6, 2026

Explore More Retail Insights

Read more expert perspectives from across Retail.

Browse Retail Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Retail and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512