Articles by tag: Twitter

Big-Tech Layoffs: Recession or Mismanagement?

   "The recession is coming; the recession is coming! " - Paul Revere, 2022 As whispers of a pending recession become louder and louder, it stands to reason these Read more


The B2B Marketing Trends to Leave Behind in 2022
November 30, 2022

A number of marketing and media trends have emerged in the past year, including NFTs, the Metaverse, audio chatrooms, and more. While B2C marketing often pioneers these edge technologies and marketing strategies to varied success, it’s the B2B marketing strategists left wondering: is this something I should adopt? Is it actually worth precious time […]

Read More
Spotify Wrapped 2022: What Bad Bunny and Rogan’s Success on Spotify Can Illuminate for B2B Marketers
November 30, 2022

Spotify Wrapped 2022 is officially out for all the streaming heads out there eager to see their year in review. Bad Bunny topped the most streamed artist spot for another year in a row, and for you, marketers out there eyeing podcast content turns out Joe Rogan was the most-listened-to podcast again this year. […]

Read More
education system
Assessment in Our Education System: A Barrier and an Opportunity
November 30, 2022

In today’s time-based education system, Students take tests and receive assessments based on those results. But what are the takeaways and feedback for students? Do students understand the results, where they went right, or where they went wrong? What are the quality levels of these assessments, and do they provide opportunities to improve a […]

Read More
All Articles
Big-Tech Layoffs: Recession or Mismanagement?
November 18, 2022
   "The recession is coming; the recession is coming! " - Paul Revere, 2022 As whispers of a pending recession become louder and louder, it stands to reason these Read more
Is Marketing on Twitter Business as Usual?
November 17, 2022
    Jaclyn Sergeant, Owner of Sergeant Digital, gives her take on the new ownership of Twitter and what that might entail for businesses moving forward as they keep the consumer in Read more
Should Your Business Be Worried About Twitter Blue?
November 17, 2022
   Twitters initial effort to charge money to verify accounts with a blue check mark is a mess, costing companies millions and damaging stock prices immensely. Videographer Read more
Why an Elon Musk Twitter Might Work in the Long Run
November 11, 2022
  Despite the challenges, Elon Musk's Twitter model might succeed in the long run, according to Dan Newman, Principal Analyst & Founding Partner, of Futurum Read more
Twitter Sale Trial Set for October as Musk Holds Firm on Exiting the Deal
July 29, 2022
  Tesla CEO Elon Musk has backed out of his deal to buy Twitter for $44 billion, claiming that the site has more bots and fake accounts than was initially disclosed to him. Twitter Read more
Why Elon Musk’s $44 Billion Deal Was Impossible for Twitter to Ignore
April 27, 2022
Editor's Note: Our previous reporting on this topic analyzed Musk's Twitter strategies and whether Twitter can ever meet its "social imperative," and can be found here. Going once, Read more
Can An Elon Musk-Owned Twitter Meet Its Free Speech “Social Imperative”?
April 14, 2022
Editor's Note: As of April 25th, Twitter has agreed to a deal with Elon Musk, selling the company for $44 billion. Twitter will now become a private company.  The tech Read more
Google’s US Employees May Receive a Pay Cut for Choosing to Work From Home
August 13, 2021
The BBC reports that Google employees in the United States who opt to permanently work from home may have their pay cut. Google currently has no plans to implement the policy in the U.K. Read more
Will NFTs Break into the Mainstream Market?
March 23, 2021
  Some of the most famous people dominating the business news cycles have been investing in the newest object on the block, Non-Fungible Tokens (or NFT). The first tweet Read more