Articles by author: Geoff Short

Is Europe Open for Business Travel?

With reopening marching forward, many organizations are looking to get their team members back on flights and back to in-person events where they can network, close deals, Read more

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What Makes for a ‘Cheap’ Flatbed Printer?
July 30, 2021
On previous episodes of Print Precision from DigiTech, we’ve covered a simple truth – quality is the cheapest thing you can offer your customers. There’s no substitute for a high-quality flatbed printer like the Read more
The Technical Aspects of In-Circuit Test Fixtures
July 30, 2021
Critical in-circuit test fixtures, or ICT fixtures, are no strangers to On Deck with Circuit Check. This show isn’t their first mention, but, for this episode, ICT fixtures got a more in-depth look for a better Read more
Strategic Accounts—A Role for Everyone
July 30, 2021
Service Logic’s Elizabeth Barber, Operations & Communications Manager, and Sarah Craver, Accounting Assistant, spoke with host Hilary Kennedy on the importance of everyone’s role in running Read more
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A Hopeful Picture of the Future of Retail
January 24, 2020
Many magazines and news sites are predicting the downfall of brick and mortar stores in the future, suggesting that online shopping and other forms of retail will take over the industry. Read more
How Retail Can Run With Mobility as a Service
January 24, 2020
MarketScale was in attendance at NRF 2020, Retail’s Big Show, touching base with leaders in the retail industry and uncovering insights, trends and data surrounding the future of the Read more
Enterprise Asset Intelligence: IoT, Data, and What It Can Do for Business
January 23, 2020
  “Data” is the word on the tip of everyone’s tongue. Arguably more valuable than oil, data has the prodigious power to change business, manufacturing and shipping in incredible ways. No Read more
Warehouse Management Gets a RightHand Man: NRF 2020
January 22, 2020
MarketScale was all over NRF 2020, Retail’s Big Show, and our Geoffrey Short was joined by RightHand Robotics Head of Product & Marketing Vince Martinelli to discuss RightHand’s Read more
A New Vision for Drones in Retail: NRF 2020
January 22, 2020
MarketScale spoke with a variety of industry professionals at NRF 2020, Retail’s Big Show, getting the latest in industry trends, innovations and more. Pensa Systems President and Read more
Leveraging UDR—A Profitable Yet Untapped Metric for Brick and Mortars
January 21, 2020
A boutique commerce innovation firm for retail, CPG and food service, HighStreet Collective focuses on helping these businesses move at the speed of customers in an omnichannel Read more
Retail Guru Tony D’Onofrio on Retail Tech, Empowered Consumers
January 21, 2020
MarketScale recently attended NRF 2020, the retail industry’s biggest annual show, to get a feel for where the industry is headed and sit down with some of retail’s biggest Read more
Addressing the Challenges of Scale: NRF 2020
January 16, 2020
MarketScale recently attended NRF 2020, the retail industry’s biggest annual show, to get a feel for where the industry is headed and sit down with some of retail’s biggest Read more
The Future of Ecommerce’s Fraud Frontier: NRF 2020
January 16, 2020
  MarketScale’s Geoff Short sat down with Patrick Hodo, Red Maple CIO, at NRF 2020 for a conversation on cybersecurity, particularly in the retail industry and the ecommerce Read more