Skip to content
Demo
Creator Hubs›ENTOUCH

ENTOUCH

ENTOUCH logo

Energy management solutions that cut consumption and improve margins

ENTOUCH provides energy management and sustainability solutions that help commercial and multi-site businesses reduce consumption and improve operational efficiency. The company works with retailers, restaurants, and facility operators to deliver measurable reductions in energy spend without sacrificing performance. Their MarketScale channel covers the intersection of energy efficiency, building controls, and sustainable business operations.

36 episodesVisit website ↗
Channel Brief·ENTOUCH · 36 episodes
Updated Jul 28, 2023

Energy management is now a profit and brand lever, not just cost control.

ENTOUCH's channel argues that energy optimization drives competitive advantage through operational savings and sustainability credentials. The proof: concrete ROI figures, industry-specific case studies, and named executives on how EMS systems reshape customer relationships.

ENTOUCH's core argument is that Energy Management Systems deliver dual value: measurable cost reduction and competitive positioning with sustainability-conscious customers and stakeholders. The channel reinforces this through recurring case studies of specific verticals (convenience stores, restaurants, retail, banking) facing real operational constraints, paired with quantified savings potential and ESG alignment.

Drawn from Energy Management Systems…the New Edge for Sus… and 6 more →

“The cost of inaction is the economic impact to your business by not investing.”

Jon Bolen, CEO of ENTOUCH, in The Cost of Inaction and Inertia

By the numbers

5-20%

potential reduction in electrical expenditure from EMS optimization

$2,000-$6,000

monthly energy costs for restaurants and QSRs

75%

of C-store energy consumed by lighting and refrigeration

40%

of large multi-site customer energy use attributed to HVAC

What the channel argues

DataRestaurants and QSRs spend $2,000-$6,000 monthly on energy; cost reduction is immediate competitive lever.→
DataOver 75 percent of C-store energy consumption goes to lighting and refrigeration alone.→
DataHVAC operations account for approximately 40 percent of large multi-site customer energy consumption.→
Data87 percent of business leaders consider energy and sustainability KPIs essential for informed decisions.→
InsightENTOUCH partner program offers referral and reseller models to add customer savings, visibility, and control.→
Data81 percent of global organizations experienced cyber threats during COVID-19; 79 percent suffered downtime.→

What you'll learn

•Energy optimization can reduce operating costs 5-20 percent while strengthening brand loyalty among sustainability-conscious customers.
•Convenience stores, restaurants, and retail face distinct energy challenges but share a common ROI pattern through EMS deployment.
•ESG strategy execution requires tracking six key performance indicators, and energy management directly powers the environmental pillar.
•Network security is non-negotiable when deploying IoT-enabled energy management systems; vendor security review is the first gate.

What to do about it

→Audit your facility's lighting, refrigeration, and HVAC runtime against EMS baseline to quantify cost-reduction opportunity and payback timeline.
→Establish energy and sustainability KPIs aligned to your ESG commitments and use EMS data to prove progress to stakeholders quarterly.
→Evaluate ENTOUCH or equivalent EMS partner programs to add measurable value to your customer relationships without margin dilution.

Who and what shows up

Jon Bolen

CEO, ENTOUCH

Framed inaction and inertia as unquantified economic drag; explained convenience store energy challenges and EMS value proposition.

Jordan Statt

VP of Channel Development, ENTOUCH

Articulated energy optimization as dual-benefit tool for profit and brand loyalty; highlighted synergistic partner channel value.

Todd Brinegar

EVP of Sales and Marketing, ENTOUCH

Discussed EMS savings potential, procurement RFP process simplification, and ESG KPI framework for sustainability tracking.

Frank Menocal

CTO, ENTOUCH

Emphasized network security as mandatory gate for EMS deployment; called for confidence in vendor security review rigor.

Shana Santoni

Director of National Accounts, ENTOUCH

Detailed five-pillar ENTOUCH framework (proven, valuable, efficient, reliable, easy) and ESG sustainability impact quantification.

Questions this channel answers

Q

How much can a business save by implementing an energy management system?

EMS can reduce electrical expenditure by 5-20 percent depending on baseline efficiency and industry; convenience stores and restaurants with high refrigeration and HVAC loads see material gains.

Businesses Should be Maximizing EMS for its Savings Pote… →
Q

Which business types benefit most from energy management?

Convenience stores (24/7 operations, 75 percent lighting and refrigeration consumption), restaurants ($2,000-$6,000 monthly energy spend), retail and banking (brick-and-mortar pressure from e-commerce), and healthcare and fitness.

Restaurants and QSRs Looking for Energy Savings Require … →
Q

How does energy management align with ESG commitments?

Energy management systems reduce carbon footprint, are tracked via six key sustainability KPIs, and directly support the environmental pillar of ESG; 87 percent of business leaders now count energy KPIs essential for decisions.

Making the Most of KPIs Means a Sound Energy Management … →
Q

What security risks come with energy management systems?

IoT-enabled EMS increase cyber-attack surface; 81 percent of organizations experienced threats during COVID-19, with 79 percent suffering downtime. Vendor security review and network hardening are mandatory.

Network Security is a Must to Protect Energy Management … →
Q

How do convenience stores manage 24/7 energy demand?

Electric vehicle charging infrastructure, grid brownout risk (exemplified by Texas warning from Public Utility Commission Chair Peter Lake), and continuous operation make EMS critical for load management and peak demand avoidance.

Facility Pros Offer Summer Building Management Strategie… →
Topics:Energy Management Systems (EMS) for commercial buildingsConvenience stores and quick-service restaurants energy efficiencyRetail and banking operational cost controlESG and carbon footprint reductionIoT and network security in facility management
Themes:Energy savings as dual ROI: cost reduction plus ESG and brand differentiationVertical-specific energy challenges demand tailored monitoring and controls, not one-size solutionsEnergy data governance and security are prerequisites for customer trust and regulatory compliance

Industry context

Energy management systems adoption is accelerating across commercial buildings and industrial operations, driven by rising energy costs and sustainability priorities. Building energy management systems represent the fastest-growing segment, with commercial end-use driving expansion.

Want a show like this for your brand?

MarketScale produces and distributes branded shows like ENTOUCH for B2B companies.

Book a Demo →