Articles by author: MarketScale

Real World Connections Motivated by Hybrid STEM Solutions: TCEA 2020

At the end of 2018, nearly 2.4 million STEM jobs went unfilled. While STEM careers are the job market’s fastest growing sector, according to the U.S. Department of Education, only 16% of American high school students say that they’re interested in STEM and test proficient in math. With a global economy and the general…

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Cloud-Based vs. In-House Electronic Health Records

Health organizations have been leveraging technology for some time to improve patient experiences and make workflows more efficient, and the central hub for clinicians to record, store and share data is their EHR. Many factors need to be considered when choosing the right EHR, including whether it’s cloud-based or on-site. The biggest difference between the…

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Education & EdTech
The Evolution of In-Class Technology: Maverick of Marketing

Welcome to the Maverick of Marketing Radio Show! On this week’s episode, host Shannon Maverick was joined by Voice of B2B Daniel Litwin for a discussion the latest news stories, including NASA’s recent call for astronaut applications and its implications around the globe, Wells Fargo’s recent fine for a fake-account scandal, and more. Maverick…

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How Audiovisual Technology and Casinos Work Hand in Hand to Provide Cutting-Edge Experiences

Stepping into a casino is no longer about heading straight for the craps table – the entire experience has evolved alongside the technology and experience-centric modern landscape. Today’s casino guests are after the engaging, innovative and cutting-edge AV experiences they’ve come to expect in all areas of their day-to-day lives, and casino owners who fail…

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Education & EdTech
How In-Classroom Technology is Evolving as a New Decade Begins

BenQ Senior Director of Business Development Bob Wudeck and Digital Marketing Manager Carly Burton Sallay joined MarketScale Business Development Manager Shannon Maverick in MarketScale’s Trinity Studio for a discussion on exciting innovations in Education Technology. Specifically, the trio touched on the evolution of in-classroom technology, highlighting the direction of the EdTech industry as a new…

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Articles
What to Consider When Creating a UL508a Panel

When it comes to finding industrial control panel solutions, the world of standards, requirements and desires is often a murky one – many options exist, and it’s important to be clear on exactly what will work best for you. One of the key differentiators is standard vs. UL508a listed panels, particularly when it comes to…

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Articles
Tips to Reduce Injuries in Your Healthcare Practice

Though the focus of medical care is often the patients themselves, personnel helping to provide that care are at an increased risk for back and other musculoskeletal injury. Workload and patient handling have resulted in nurses and surgeons exhibiting one of the highest rates of these conditions among all occupations. However, through safer and evolving…

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Digital marketing
From Team Building to Brand, Content and Traffic: The Secrets to Building a Successful Digital Marketing Agency
May 16, 2024

In an era where digital marketing is pivotal for business success, entrepreneurs face the daunting task of not just navigating this complex industry, but also building and sustaining a dynamic team. Matthew Cretzman, at the helm of Stormbreaker Digital, shares his five-year journey marked by trials, learning, and unexpected hurdles—a journey resonating with many…

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AI accelerator development
AI Accelerator Development Is Going to be Driven By Its Compute Cost Savings
May 16, 2024

In an era where energy costs are skyrocketing and data privacy concerns are paramount, AI accelerators are emerging as a game-changing technology. This discussion, a clip from a full episode of MarketScale’s Experts Talk roundtable series, delves into the transformative potential of AI accelerators in enhancing on-device computing for AI workloads, offering significant cost…

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emerging market
Leveraging Economic Shifts and Corporate Experience can Unlock New Opportunities in Emerging Markets
May 16, 2024

Identifying and capitalizing on emerging market opportunities is crucial for entrepreneurs and investors in today’s fast-paced global economy. With entrepreneurship in Latin America echoing the boom of Silicon Valley during the dot-com era, today’s episode dives into the dynamic growth and untapped opportunities in this vibrant region. Amidst this backdrop, what drives successful navigation…

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AI Accelerators Have an Imperative to Help Solve for AI Computing Energy Efficiency
May 16, 2024

In the rapidly evolving landscape of AI computing, the focus has shifted towards addressing the energy and power usage challenges, particularly at the edge. This pressing issue mirrors the struggles faced by mobile device computing, where power consumption and battery life are critical concerns. The industry is now compelled to adapt its AI use…

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Other Articles
Why to Consider a Telehandler-Mounted Glass Manipulator for Residential Glazing
February 19, 2020

As the weight and dimensions of heavy glass that needs to be installed increases, so does the need for innovative glazing robots and glass manipulators that can keep pace. Though the size of the glass needing to be installed and the nature of the machines helping human operators complete that installation may be ever-evolving, the…

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Why Architects Need a Dedicated Audiovisual Partner
February 19, 2020

At its core, architecture is a creative field – architects seek to create stunning and lasting spaces, and that process can feel like an extremely personal one. However, architects shouldn’t let this result in them attacking a project alone. By leveraging the technical expertise of a professional audiovisual (AV) integrator, architects can engage in a collaborative…

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Boosting Math Comprehension and Proficiency Through Visual Learning
February 13, 2020

The 2020 edition of the TCEA Convention & Exposition took place last week, offering attendees a look at the future of education, and MarketScale Online Learning Consultant JW Marshall was in attendance to get a feel for the direction of the industry. To that end, Marshall sat down with Brett Woudenberg, CEO of MIND Research…

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Tips for Starting a Restaurant: Begin by Managing Your Expectations
February 12, 2020

You’re on the verge of achieving your dream and bringing a vision to life – it’s nearly time to open your own restaurant, and you’re ready to change the food industry as we know it. However, without careful management of your expectations for your new adventure, you could stumble before the race has even begun….

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Why the Middle East is Primed for an Entertainment Revolution
February 11, 2020

It’s no secret where the current heart of the Middle East’s entertainment and attractions industry lies – Dubai, the most populous city in the United Arab Emirates with more than three million people and the beneficiary of tremendous growth over the last five decades, is a world-renowned hub of modern entertainment. Abu Dhabi, the UAE’s…

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Delivering Innovative AV Integration and Storytelling in Iconic, Historic Spaces
February 7, 2020

As audiovisual technology marches forward, some of the world’s most iconic and historic places are being swept into the current. There’s a common desire to maintain these powerful spaces, but also to shine renewed light on them by leveraging the kinds of cutting-edge, engaging and immersive experiences only today’s innovations can provide. Planning and implementing…

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B2B News Update: The Trend Towards Renewable Energy Continues to Grow
February 7, 2020

Hey everyone, I’m Giovanna Hnath and today I’m bringing you a B2B news update brought to you by MarketScale. Although it may seem like brick-and-mortar stores are becoming a thing of the past, Sephora is challenging that trend by opening 100 new stores that will run on 100% renewable energy across North America in…

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How Ellis Island Uses AV Technology to Drive Tourism
February 6, 2020

Opening last year, the new Statue of Liberty Museum leverages an engaging and impactful direct-view LED solution from Unilumin that supports the museum’s mission of providing accessibility, education and sustainability. The idea of expanding the Statue’s availability from an informational and interactive standpoint was spurred on by the limited nature of the existing museum inside…

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Top Trends in Wireless Collaboration as 2020 Dawns
February 5, 2020

It’s not only the dawn of a new year, but of a new decade – as 2020 hits full-steam-ahead, it’s more important than ever to keep your finger on the pulse of the trends driving the future of wireless collaboration. To that end, here’s a look at four trends to monitor to be sure you…

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