Articles by tag: AVIXA
With digital transformation occurring at breakneck speed, cybersecurity has become a critical concern for first-world IT environments. The shift towards IT-first technology has brought about new challenges in protecting sensitive data and ensuring enterprise security. The stakes are high, with reports of data breaches becoming a daily occurrence, impacting organizations across various sectors. In […]
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Cutting Through
Aurora Makes a Large Investment in HETMA
In a landmark move, Aurora Multimedia recently announced a groundbreaking $6.6 million donation of IP control system products to the Higher Education Technology Managers Alliance (HETMA). This significant contribution is set to revolutionize the education technology sector, potentially altering the educational landscape for years to come. But beyond the impressive figure, what does this […]
Experts Talk
Which Key Pro AV Market Verticals Will Fuel the Growth Engine in 2024?
After a somewhat disappointing 2023 in the Pro AV industry, look for several AV market verticals to lead the way to a successful 2024. In a recent report by AVIXA, the Pro AV Sales Index (AVI-S) for December 2023 showed a promising increase, ending the year at 60.4, a figure close to the previous […]
Cutting Through Soundbites
Celebrating 25 Years of Success: The Key to Aurora Multimedia’s Journey
In the dynamic landscape of technology and innovation, reaching a silver anniversary is a remarkable achievement. Aurora Multimedia, a leading player in the industry, has recently celebrated its 25th year in business. But what has been the secret to their enduring success? Paul Harris, the CEO of Aurora Multimedia, joins us on this episode of […]
Cutting Through
Aurora Multimedia’s Silver Anniversary: Embracing 25 Years of Success at InfoComm
Paul Harris, the CEO of Aurora Multimedia, joins the latest episode of Cutting Through to tease what listeners can expect from InfoComm 2023. In this episode, we will be delving into two major upcoming events, InfoComm and the 25th Anniversary of Aurora as a company. Join us as we explore these topics and gain insights […]
Pro AV Today
A Pre Show Perspective from an Infocomm First Timer
Welcome to another episode of Pro AV Today with your host, Ben Thomas! This week, we have a special guest joining us – Izzi Demara from RoomReady. Izzi is a newer voice in the world of professional AV and is about to attend her very first Infocomm show. In this conversation, we’ll get a unique […]
Articles
What Increased Video Demand Means For IT and AV
Internet connectivity was an essential ingredient that helped many industries continue operating throughout the pandemic. The internet traffic boom that resulted from work-from-home policies increased demand on network connectivity that still remains to this day. How are IT and AV companies handling this demand and what are they doing to prepare for the future? On […]
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The Resurgence of Brick-and-Mortar Stores: One-of-a-kind Shopping Experiences Are Turning Customers into Brand Ambassadors
In the convenient world of e-commerce, big box stores are seeing a resurgence. Chains like Dick’s Sporting Goods, Walmart, and Target are experimenting with one-of-a-kind shopping experiences that can turn casual shoppers into loyal fans. In a recent Experts Talk roundtable, Allen Adamson, Co-Founder at Metaforce, highlighted how one-of-a-kind shopping experiences make for exciting […]
Revolutionize Customer Engagement Through Digital Augmentations in Physical Retail
The digital transformation of retail experiences in physical stores has become crucial as big-box retailers strive to maintain their relevance and competitive edge in a digital era. These retailers are embedding interactive features and digital augmentations in their physical locations to offer unique, engaging customer experiences. This approach merges the tactile allure of in-store […]
Enthusiastic and Trained Employees can Enhance Experiences and Drive Success in Physical Retail
In today’s retail landscape, big-box retailers are emphasizing the importance of their physical locations, even as the digital marketplace continues to expand. Stores like Dick’s Sporting Goods and Walmart are not just maintaining their brick-and-mortar presence but are actively enhancing it with features like interactive elements and new store openings. This reassertion of the […]
The Coexistence of Big Box and Small Retail Relies on Synergistic Relationships
Despite being long time competitors, big box retailers and small local businesses can both coexist in ways that benefit the other. Of course, both retail formats are different but by maintaining their core business models, the two can bank and leverage their strengths and still be open to synergistic relationships. During an episode of […]
