Articles by tag: live events

High-Quality Live Events Technology is the Secret Weapon for Unforgettable Experiences

live events technology

The fusion of technology and creativity is setting new standards for audience engagement and event personalization at live events. Live events technology such as augmented and virtual reality are now at the forefront, offering immersive experiences that bridge the gap between the digital and physical worlds. AI and machine learning are also revolutionizing event…

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The Return of Live Events: What’s Happening in Live Events Technology with Seth Teates, Chris Prosio, Dan Meehan, and Mike Bergeron

Seth Teates, Chris Prosio, Dan Meehan, and Mike Bergeron join Janne’ Mummert Ben Thomas to discuss the latest trends in live events technology. Key Points: Cameras capturing breakout room sessions are now standard at live events. Event laser projectors are getting brighter and lighter. Customer feedback drives current AV innovations and trends in the live…

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Episodes
What’s Changing With Live Events

Janné Mummert and Kirk Lane discuss what’s changing with live events, rebounding after the pandemic, and more. The pandemic took a sizable bite out of the live event market, but resiliency in the face of adversity breeds opportunity. Kirk Lane, an Event Producer at Clarity Experiences, joined Janné Mummert to talk about the past couple…

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Episodes
When It Comes to Pixels, What’s More Important: Quantity or Quality (Resolution or HDR)?

Tech Talk: 4K, PB Pro Alternatives, Hybrid Equipment, and more… Janné Mummert and Greg Parker discuss current event requirements, product demand, and tech designed to meet evolving client needs. With live events in full swing in the post-pandemic world, the demand for AV equipment and technology to meet the expectations of visitors, spectators, and attendees…

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Articles
Is It Live or Is It Virtual? The Future of Live Events

During the pandemic, the way live concerts and events were delivered underwent a complete change in thinking. AV technology provided safe, though not altogether satisfying, alternatives to mosh pits and packed concert arenas. We saw glimpses of artists’ living rooms and garages as they streamed performances, we experienced virtual reality shows that were a bit…

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Impact XM
The Creative Process: How to help others create amazing experiences, with Erik McKinney

The creative process is often steeped in mystery to those who aren’t involved. Some may think that ideas are on a simple to produce on a moment’s notice. But there’s much more to it, and without certain processes and collaboration, an idea may never get off the ground. “A creative brief is the foundation for…

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Impact XM
The Taste of Success For The Events Market at Crépes Á Latte with Hailey Rosenstein

In the dynamic and constantly evolving events market, navigating businesses traditionally dependent on in-person conferences and exhibitions through the twists and turns of the pandemic is not easy. Some might say the task is next to impossible. However, those naysayers haven’t met Hailey Rosenstein, Founder and Chief Marketing Officer of Crépes Á Latte. As Experiential…

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facing adversity head-on
Facing Adversity Head-On: Leadership Insights From Charmeachealle Moore
July 23, 2024

Welcome to “Through the Storm,” where resilience and facing adversity head-on takes center stage. If you were to look up the word in the dictionary, you might just find a picture of Charmeachealle Moore, known affectionately as Mike Moore. His life story reads like a testament to unwavering determination and perseverance. Mike is a…

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Breaking the Cycle and Inspiring Others
July 23, 2024

Nowadays, the traditional path to education is being questioned more than ever and there are numerous stories that provide a beacon of hope for those considering alternative routes. As the number of adults without a high school diploma reaches nearly 22 million in the United States, the importance of understanding and embracing non-traditional education…

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School Safety and Regulatory Compliance
Approaching Safety and Regulatory Compliance with Intent and Purpose
July 23, 2024

In this episode of School Safety Today by Raptor Technologies Michelle Dawn Mooney sat down with special guest, Carrie Mockler, the Vice President of Operations at PublicSchoolWORKS, a Raptor Technologies company. PublicSchoolWORKS is a fully automated, all-in-one learning management system for online training for school staff and a comprehensive risk management program. Key Takeaways: •…

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The Power of Self-Compassion in Leadership and Cognitive Diversity Can Transform Workplaces
July 23, 2024

Mental health and a sense of belonging are critical issues in today’s workplaces. So much that it is essential to practice self-compassion and form a better understanding of cognitive diversity. Leaders today must navigate the complexities of fostering connection and reducing isolation among their teams. Recent studies indicate that 40 percent of employees feel…

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Other Articles
The Ratio for Live Content: Will Streaming or In-Person Events Prove More Popular?
November 2, 2021

Key Points: The pandemic cost the live content industry billions. Companies turned to live streaming to facilitate events and engagement. The new model for events is hybrid, offering in-person and virtual. Commentary: The pandemic cost the conference industry and related activities billions of dollars, forcing companies to find new channels to communicate and engage….

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Where Do Live Events Need to Adapt to Stay Relevant?
September 21, 2021

The National Association of Broadcasters officially canceled the 2021 NAB Show in Las Vegas due to so many big exhibitors opting to pull out this year. Due to on-going safety concerns, this is the second year the in-person show was canceled. With big shows like NAB and AES opting for virtual events, we’ve asked…

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3×5: What Experiential Retail Will Look Like After the Pandemic
April 12, 2021

Experiential retail is a phenomenon that had gained rapid ground in recent years – but all of that changed once the pandemic hit. For many event producers and retailers, the physical experience is now in a state of limbo as many try to figure out how to adapt them for a post-pandemic world. Here to…

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Will Drive-In Events Endure in a Post-COVID World?
February 4, 2021

The fans remember the highlights but the franchises remember the technology, data, and inventions that powered their season. Host Tyler Kern sits down with the innovators, leaders and founders that are taking sports into the future.   This summer, Encore Live held Drive-In Nights concerts around that nation. It was a natural pivot for the…

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4 Quick Tips to Help You Be More Comfortable on Camera
December 21, 2020

MarketScale’s Sr. Director of Publishing, Ben Thomas, has been helping brands broadcast to live audiences for years. In this time, he’s learned the dos and don’ts about messaging, planning and production of these events. Here are four of his tips to help you be more comfortable on camera and alleviate presentation anxiety. 1.    Watch more…

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Ticketmaster Prepares a Tech-Enabled Way for the Show to Go On
December 7, 2020

Live events, from sports games to theater to music concerts, seem like a distant memory. These common group gatherings have all but disappeared since the COVID breakout in March of this year. But, Ticketmaster is brainstorming a high-tech solution to get live events back on schedule. According to Promo Marketing Magazine, Ticketmaster plans to…

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How Can the Entertainment Industry Find More Use Cases for Projection Mapping?
November 30, 2020

The Voice of B2B, Daniel Litwin, sat down with  Joe Conover, Lead of Strategic Development & Initiatives of Live Entertainment/Events/Stadiums for Panasonic, to discuss how the entertainment industry can find socially distanced use cases for projectors and projection mapping technology. As COVID cases continue to rise, live entertainment professionals and venues are flexing to…

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Can Stadiums Automate Social Distancing?
July 6, 2020

Welcome to Salary Capped, presented by MarketScale, where we explore the intersection of business and sports. Each week, Tyler Kern will chat with the leaders, marketers and inventors powering sports into the future. The live event world is largely up in the air. Sports are looking to resume this month without fans, and conventions…

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Unique AV Dynamics in Today’s Live Event and Sports Stadiums and Arenas
March 4, 2020

With 4k becoming more readily available in the home, the AV industry is feeling the pressure to create something new in the stadium setting to enhance the live experience. Stuart Reynolds, Director of Sports and Live Events for Diversified, joins host Daniel Litwin to talk about the trends in the industry that are fighting…

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