Articles by tag: NIL

Cashing In on College: AJ Krow Talks NIL Dynamics with Billy Embody

NIL

Welcome to another electrifying episode of the Krow Knows Podcast, where today we delve deep into the seismic shifts transforming college sports, with a special focus on the NIL (Name, Image, and Likeness) and the transfer portal. Joining host AJ Krow is Billy Embody, the esteemed publisher of On3 Sports, who brings unparalleled insight into […]

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Kwik Trip’s Recent NIL Sponsorship Shows How NIL Is For More Than Just Student Athletes

Kwik Trip’s recent NIL sponsorship is opening new territory for college students. College athletics have long been a major factor for universities to attract attention, alumni donations, and brand loyalty. However, that’s shifting now since the advent of Name, Image, and Likeness (NIL) regulations in 2021, granting college athletes the long-overdue right to […]

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Video Games are the Latest NIL Partnerships That Talented College Students Should Seek Out

The fact digital and physical realms increasingly intersect nowadays, the concept of NIL (Name, Image, and Likeness) is altering the fabric of amateur sports and video games. Once limited to athletic prowess and academic achievements, today’s college athletes are fast becoming social media influencers, business moguls, and gaming enthusiasts.   This isn’t just about […]

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NIL Partnerships are Extending Personal Branding Opportunities to Non-Athletic Students With Unique Talents

The advent of Name, Image, and Likeness (NIL) laws in collegiate sports means personal branding is not only for social media influencers or big-time celebrities anymore. The landscape of personal branding is becoming increasingly democratized. This is particularly significant on college campuses where, beyond athletes, non-athletic personalities have an opportunity to market themselves, too. […]

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College Athletes Ponder NIL Deals Through Their University vs. Official License Agreements. Why Not Both?

College Athletes could enter a golden age with NIL deals available through official Licensing contracts and now localized University agreements. Is this a case of choosing one over the other? Perhaps these athletes can have the best of both worlds. Marquette Athletics unveiled its official NIL (Name, Image & Likeness) Store, a collaborative effort […]

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If a College Athlete Proves Their NIL Marketing Worth, Show Them the Money

The battle over NIL marketing (names, images, and likenesses) is escalating with The Brandr Group’s legal action against Electronic Arts (EA) over using college athletes’ NIL in a new video game—the first of its kind since 2013. College athletes are caught in the crossfire, watching the debate over their compensation rights. Brandr, with ties […]

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Game Changers- Episodes, Season 1
How College Athletic Departments Should Be Educating Their Athletes on NIL

Named one of Sports Business Journal’s 40 under 40, Casey Schwab is making an impact in the sports -and education- world. In this new episode of Game Changers, host Katie Steinberg sits down with Schwab, CEO of Altius Sports Partners, to discuss education advisory work in utilizing the NIL and beyond. Schwab emphasized the work […]

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Forming Relationships with Industry Insiders Can Quell Sales Cycles and their Length of Time
April 23, 2024

New companies are facing more and more challenges in the security industry as sales cycles are experiencing lengthier times. One of those reasons is due to the complexity of the security industry itself, along with the unique and special business models every new company will come in with. But there is a solution to […]

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Cyber-first approach
From Bollards to Bytes: Why Security Firms Need to Adopt a Cyber-First Approach
April 23, 2024

How can the security industry effectively navigate the shift from traditional physical security measures to adopting a cyber-first approach in its sales and integration strategies? The transition from physical to digital security solutions was a major theme at the International Security Conference & Exposition West 2024 held earlier this month. On a recent episode of […]

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Security Operations Improvements Will Come Via Worker Empowerment
April 23, 2024

The security industry can harness technological tools to optimize workflows and to help further enhance operational efficiency. Much of that can come via retooling, and educating, the labor force to enhance operations within security and control centers.  In an episode of MarketScale’s premier roundtable discussion show, Experts Talk, previewing major trends for ISC West […]

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smart city technologies
Smart City Technologies Rely on Edge Computing for Responsive Disaster Recovery
April 23, 2024

How can smart city technologies enhance local and national response efforts, particularly in disaster recovery scenarios like the Virginia Beach flood resilience initiative? Dustin Seetoo, a Rugged Edge Computing Industry Leader, suggests that the intersection of IoT and rugged edge computing is critical for deploying resilient and responsive smart city solutions. “Specifically, in this […]

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Bridging the Investment Gap and Inefficiencies of Youth Sports
November 22, 2021

Seeing his own kids grow up playing school sports, Chuck Thompson, Nike Dallas FC president, noticed a gap in youth sports — it is inefficient and doesn’t set players up for success. He joined Host Katie Steinberg of Game Changers to discuss the Nike Dallas Football Club and its impact on the community. Thompson’s vision […]

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Nike Dallas FC Was Created to Help Solve the Inefficiencies of Youth Sports
November 12, 2021

Key Points: As new NIL rules trickle down to the highschool level in certain states, it poses an interesting conflict for coaches to manage players that are obtaining deals and if it will cause rifts on the team. Division 1 athletics recruits athletes from across the socioeconomic spectrum and as college athletics changes the […]

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The SEC is Targeting Players with NIL Deals
September 18, 2021

The SEC is not only stealing away the two largest Big 12 schools to their conference, but individual programs are now luring players to transfer to the SEC on the promise of helping them secure fresh NIL deals. Is this game of “agenting” the new reality of college football competition? I spoke with a young […]

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How Media Companies Can Win Big with New NIL Rules
September 15, 2021

The newly introduced NIL rules in college athletics are opening up opportunities for stand out athletes to capitalize on their fame and a notorious name in sports wants to take full advantage. ESPN-defector Colin Cowherd continues to add new contributors to his podcast network, The Volume. Cowherd has given Alabama quarterback Bryce Young his own […]

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The Shifting Sports Paradigm: NIL and Emerging Technology
September 8, 2021

Before the 2021 NFL Draft, I sat down with former NFL player and current financial advisor, Adewale Ogunleye, on how the soon to be drafted players need to prepare for their windfalls responsibly. Since then, the college football landscape has been rocked with the passage of new NIL rules that allow college athletes to […]

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Educating Athletes On How To Master New NIL Rules
August 19, 2021

The new NIL rules are shaking up the landscape of college sports and student athletes are going to need all the education they can get on how to properly take full advantage of the new regulations. Accelerate Sports Ventures is making it their goal to teach brand building, marketing, entrepreneurship and business principles to […]

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