Articles by tag: personalization
Rugged Edge Computing for Tough Environments Follows Shift Away from the Cloud
At ISC West 2023, Premio showcases how Rugged Edge Computing can easily stand up to the toughest industrial workloads in the harshest environments without missing a beat. Many trends are shaping the modern security market with a strong focus on rugged hardware such as smart sensors. There is a shift away from the cloud […]
DTC Brands Struggle to Adapt With 2023 Consumers: Brand Trust and Flexibility is Necessary
Selling directly to the consumer buying your products can be incredibly profitable for a business, so why don’t all businesses sell directly to consumers? The simple answer is that there are many risks and challenges that come with running a direct-to-consumer (DTC) business, and the risks do not always pay off. The success […]
Voice AI: Changing the Sound of Restaurants and Transforming the Ordering Experience
Takeout and delivery are as much the fabric of restaurants today as a room full of diners. During the pandemic, many restaurants may not have made it out the other side without takeout and delivery services. Still, staffing shortages are a significant issue for most restaurants after the pandemic. Finding the balance between handling orders […]
Can the Gut Microbiome be the Answer to Personalized Healthcare?
Gut health awareness has been playing a pivotal role in the improvement of health as more and more people begin to prioritize the state of microbiome in their bodies. Health experts say that the gut provides an answer to someone’s health, particularly, their digestion and mood, according to Hopkins Medicine. Additionally, the body’s immune system […]
What is Apteo, and how is Consumer Data Evolving?
Impacting the behavior of different shoppers requires different tactics based on individual preferences. Understanding how to harness the data you have about your consumers is key to customizing messages. In 2021, online shopping accounted for 14% of all sales, according to Smart Brief. Securing those sales requires multiple touchpoints that speak to shoppers. On […]
How Brick and Mortar Stores Will Personalize the Guest Experience
Designed for retail leaders and lovers alike, Retail Refined explores the in-store technology of the future, challenges the industry’s preconceived notions, and brings together retail’s biggest names to understand the brand strategies that will define the next decade in retail. With customer expectations higher than ever before, will brick-and-mortar stores lean more heavily into personalizing the […]
Is Segmentation Marketing a Relic of the Pre-COVID Era?
The COVID-19 pandemic undoubtedly changed the marketing landscape for a wide range of industries – but just how different will marketing strategies look in the months and years to come? Will strategies that still rely on clear segmentation continue to succeed, or is segmentation marketing ready for its curtain call? To source insights, Voice of […]
Elevating the Customer Experience through Bank Branch Digital Transformation
Banks are a constant – they loom on urban corners and dot rural towns, providing necessary financial services to their customers. However, they’re also rigid, often resulting in slower adaptation of new technologies. In today’s world of heightened consumer expectations and the desire for more personalized and automated experiences, that’s no longer an option. Even […]
How Can Retailers Capitalize on Purchase Data?
Designed for retail leaders and lovers alike, Retail Refined explores the in-store technology of the future, challenges the industry’s preconceived notions, and brings together retail’s biggest names to understand the brand strategies that will define the next decade in retail. Acquiring data is step one; understanding it and acting on it is what really matters. With […]
Recent QSR Moves as Digital Ordering Continues to Soar
As the pandemic and social distancing persist, more and more daily activities have gone virtual. When it comes to meal-time decisions, convenience is key for customers. With the limitations the pandemic has put in place, what’s the most convenient way to get healthy meals? Many city residents use food delivery services like UberEats, Postmates, GrubHub […]
Restaurant’s Digital Embrace Enhances Experiences
Food is serious business. Now, on The Main Course, host Barbara Castiglia will invite insiders on the front lines of food to share their expertise, strategies, and forecasts for navigating the ever-changing restaurant industry. Digital channels were already gaining traction in the restaurant industry before the pandemic, but COVID-19 forced many restaurants to adopt […]
What to Know About Creating a Hybrid and Digital Centered Education System in 2021
The education sector is in the midst of significant evolution. Shifting learning behaviors, demand for new skills, and changes to workforce dynamics have motivated a profound digital transformation to improve outcomes, economics, and accessibility of education. Now, this evolution has been accelerated. At the hand of a global health crisis, many education systems around the […]