Tag: Brand Strategy
5 Ways Brands Can Prepare for Holiday Sales
This week host Jennifer Kaylo Ruscin sits down with Marketing and Analytics Expert Bill Sinacore to discuss how retailers can prepare for the holiday season.
A Story of Change: 35 Years of Leading Dunkin Donuts with Robert Rosenberg
Robert Rosenberg, former Dunkin Donuts CEO, was at the helm for 35 years, seeing his share of successes and failures. He’s now captured that time in a new book, Around the Corner to Around the World.
How Leaders Can Use Failure to Drive Growth
“What are they going to learn from what’s happened now to figure out how to lead going forward?” asked Lewis to kick off the discussion.
5 Ways to Position Your Retail Brand
On this episode of Bricks and Clicks, host Jennifer Kaylo Ruscin shares her top five tips for establishing a social media presence and gaining an audience.
Why Going Retro with Recruiting Just Won’t Work
In this episode, Carol draws powerful contrasts between traditional hiring standards and the new criteria that will power your retail business into the future.
Merging Experiential and Authenticity with Commerce
Showfields CEO Tal Nathanel and host Melissa Gonzalez dive into what makes the retail platform and retailer “the most interesting store in the world.”
How to Get into Walmart
On this episode of Bricks and Clicks, Ruscin shares insights gleaned from her 15 years of retail experience and breadth of knowledge to ensure you get placement in the most desirous retailer in the world.
Navigating the Growth Potential of Influencer Marketing
Voice of B2B sits down with the CEO of Social Stance to discuss how brands can improve their social media presence through influencer marketing.
Retail Pivots as Buyers Shop from Home
This week Jennifer Kaylo Ruscin explores how retail buyers are pivoting to online work and what that looks like for both the buyer and the product seller.