Articles by tag: Netflix

Streaming Viewership Finally Beats Cable, Signaling Another Paradigm Shift for Advertisers

Netflix streaming Nielsen
Streaming viewership has officially surpassed cable TV viewership for the first time in history, according to Nielsen’s most recent report. Platforms including Netflix, YouTube, and Read more

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Restaurant Sales Are Up, But Foot Traffic Is Down. Why Is That?
November 23, 2022
   The third quarter was a good quarter for chain restaurants. However, more sales do not necessarily translate into more customers. Lisa Miller, President, Lisa W. Miller & Read more
Deanna Baumgardner discusses diversity roles
High Turnover in Diversity Roles is a Reflection of Unrealistic Expectations
November 23, 2022
Diversity roles, specifically diversity and inclusion managers, have been the second fastest growing job title in the last five years according to LinkedIn. Yet, these positions are also experiencing a Read more
FCC Broadband Connectivity
New FCC Broadband Map Crowdsources Regulation of Broadband Availability
November 23, 2022
This week the Federal Communications Commission (FCC) released its new broadband availability maps to cheers from the larger telecom industry. With this new set of FCC maps, a huge win for Read more
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Streaming Viewership Finally Beats Cable, Signaling Another Paradigm Shift for Advertisers
September 16, 2022
Streaming viewership has officially surpassed cable TV viewership for the first time in history, according to Nielsen’s most recent report. Platforms including Netflix, YouTube, and Read more
Netflix & Microsoft Ad Partnership Will Be a ‘Windfall’ For Advertisers. Here’s Why.
August 6, 2022
Earlier this year during Netflix’s Q1 2022 post-earnings call, CEO Reed Hastings changed his tune around advertising on the streaming service. Once a key selling point as an on-demand Read more
Is Wall Street Overreacting to Netflix Subscriber Losses?
April 26, 2022
Wall Street did a little cord-cutting of its own this week when it pulled the plug on Netflix's stock value April 20, sending the company's share price plummeting from nearly $350 a share the day Read more
How Social Media Influencers Took this Netflix Show to #1 in 30 Countries
November 1, 2021
  Commentary: Launching a new show, especially in the age of streaming platforms, is no easy task. How do you make your show stand out from the thousands upon thousands of Read more
Is It Time to ‘Grow or Die’ for Streaming Juggernaut Netflix?
August 4, 2021
Streaming is a gigantic industry in 2021, and it's showing no signs of slowing down. However, a question remains — can legacy player Netflix continue on a healthy plateau to retain its current Read more
How McGraw Hill Powers Personalized Learning with Student-Centered Solutions
April 13, 2021
  Chalk up another bit of crazy pandemic business—While McGraw Hill Chief Innovation Officer Dr. Shawn K. Smith and Dr. Dylan Arena, Co-Founder and CEO of Kidaptive, have Read more
Advocating for the Scientific Community Through Media
March 3, 2021
On the Space to Grow podcast, Astroscale’s Chris Blackerby and Charity Weeden bring their compelling experience and expertise to map out the technology, international policy, and scalability that Read more
Can HBO Max Keep Up the Energy in the Crowded World of Streaming?
February 18, 2021
With people around the globe continuing to cut the cable cord at unprecedented levels, the world of streaming is experiencing a bona fide explosion. Services are popping up and down the Read more
Netflix Puts Trademark Boots on Space Force Name, Edging Out U.S. Military: Business Casual
June 15, 2020
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