Articles by author: Jennifer Kaylo Ruscin

Bringing Clarity To SMOG Reporting

  Dave Loucks, Principal with Opportune LLP’s Complex Financial Reporting practice based in Denver, joined E2B host Daniel Litwin to discuss what the Standardized Measure of Oil and Gas Read more

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Enterprise Audio is Back, Baby!
Enterprise Audio is Back, Baby!
January 18, 2022
The demands for enterprise audio are much different from years past. The pandemic and changes in how people work and connect are behind much of this change. To get the pulse on what’s happening now and Read more
Experiential Experts: The Taste of Success at Crépes Á Latte
January 18, 2022
  Navigating any business through the twists and turns of the pandemic is not easy, especially for businesses traditionally dependent on in-person conferences and exhibitions. Some might say the task is next Read more
CurveBeam Connect: Harnessing the Data from Medical Imaging to Supercharge Orthopedics
January 18, 2022
Orthopedic surgeries have progressed advancements since the first robotic-assisted surgery in medicine 36 years ago. Dr. Stefano Bini, knee arthroplasty expert and academic at University of California San Francisco Read more
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How Consumers are Adjusting Shopping Habits for Black Friday 2021
November 16, 2021
  Commentary: Black Friday is fast approaching, and lingering on every retailers' mind is the impact that COVID's retail closures, supply chain disruptions, and Read more
How Retailers and Vendors Should Approach Discounts on Amazon
September 10, 2021
  Amazon is encouraging its vendors to try out some new deals strategies for their Q4 product marketing, including short-term discounts and digital coupon clipping. Which of Read more
Is Walmart’s Future as a Service Provider?
August 30, 2021
  Speed is king in retail, and Walmart's new GoLocal service raises the stakes in competition with Amazon, offering businesses a white label delivery service with logistics Read more
Last Call for Walmart’s Open Call
April 29, 2021
Jennifer Kaylo Ruscin guides retailers to be the hero and navigate the industry’s biggest B2B challenges online and offline.   Walmart’s Open Call (Formerly Made In The USA Summit) Read more
How The Content Pros Use SEO And Content To Sell
April 15, 2021
Jennifer Kaylo Ruscin guides retailers to be the hero and navigate the industry’s biggest B2B challenges online and offline.   All companies rely on content to get their message to Read more
Quick Tips on Email Marketing
April 1, 2021
Jennifer Kaylo Ruscin guides retailers to be the hero and navigate the industry’s biggest B2B challenges online and offline.   Email marketing continues to be one of the best Read more
How to Sell a Product Concept to Retailers
March 18, 2021
Jennifer Kaylo Ruscin guides retailers to be the hero and navigate the industry’s biggest B2B challenges online and offline.   Host Jennifer Ruscin shares her insights on how to Read more
Making Aligned Choices in Business and Life
March 4, 2021
Jennifer Kaylo Ruscin guides retailers to be the hero and navigate the industry’s biggest B2B challenges online and offline.   Here’s a shocking fact—humans make over 35,000 Read more
How Brands Can Drive Action on Social Media
February 18, 2021
Jennifer Kaylo Ruscin guides retailers to be the hero and navigate the industry’s biggest B2B challenges online and offline.   Did you know that Pinterest is more than just pins and Read more