2022 – Past Episodes
Over 89% of digital businesses are now investing in personalization marketing tactics. An individualized approach is said to hook the consumer, invite more interaction, and help boost sales. But investing in an individualized campaign is costly and it might not be all it’s made up to be. How should companies invest in their future…
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2022 - Past Episodes
Achieving Transparency in the Startup Business Model
With the successes of businesses and companies like Facebook, Apple, and Uber, startups are more common than ever, as many niche markets with a startup business model have proven to be lucrative. But starting a new business idea and finding success within it doesn’t happen overnight. In fact, failure is more likely because getting…
2022 - Past Episodes
From Garment to 3D: How Digital Fashion Came into the Spotlight
Digital fashion is the latest rage in the fashion industry at the moment. According to The Digital Speaker, in recent years fashion houses have been working with gaming developers to produce fashion in 3D. This trend has been around for a while, but it really picked up steam during pandemic lockdowns, says Forbes. As…
2022 - Past Episodes
Conquering the eCommerce Return Avalanche
The rise in online ordering during the pandemic created an inevitable side effect: returns. Retail returns rose an average of 16.6% in 2021 versus 10.6% in 2020, according to the National Retail Federation and Appraise Retail. That equals $761 billion in returned merchandise, creating a dilemma for retailers and logistical concerns for shippers. Christine…
2022 - Past Episodes
Hitting Your Consumer Through Linear and CTV
Today’s technology provides many options for those wanting to reach audiences through TV. Linear TV is no longer the only option; CTV, or connected television, continues to spread as more and more consumers cut the cord of traditional linear options and move to internet streaming content. Estimates indicate the bulk of television viewership will…
2022 - Past Episodes
Brands Who Want to Understand Web 3.0
Web 3.0 is the talk of the digital world. Yet, as the metaverse, NFT trading, and Web3 grows, so too, does confusion on its purpose and uses. So much so, in fact, that a Harvard Business Review poll found nearly 70% of respondents did not know what “Web3” meant. So, how do brands build…
2022 - Past Episodes
What is Apteo, and how is Consumer Data Evolving?
Impacting the behavior of different shoppers requires different tactics based on individual preferences. Understanding how to harness the data you have about your consumers is key to customizing messages. In 2021, online shopping accounted for 14% of all sales, according to Smart Brief. Securing those sales requires multiple touchpoints that speak to shoppers. On this…
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DJI Matrice M30 Series: Unveiling a New Era in Public Safety & Inspections
Dive into the latest episode of Drone Dispatch with Connor Smith from Exertis Almo as he unveils DJI’s formidable Matrice M30 series. This video peels back the layers on the M30 series’ upgraded features, its practical applications in public safety and infrastructure inspection, and offers essential tips for dealers. Witness how this weatherproof workhorse outperforms…
Cutting-Edge Drone Technology Unfolded in New Video
Curious about how expert-guided drone solutions can revolutionize your operations? Tune into our latest video where we unpack the power of full-solution drone distribution. From handpicking the finest products to seamless deployment and unwavering support, we cover it all. Witness how pivotal industries like public safety and energy are gaining mileage with our customized solutions.
Direct View LEDs, Milk Holidays, and Gaming Chair Woes: AV Antics Unplugged
Curious about the latest in AV technology and industry insights? In Episode 4 of the AV Antics Podcast, we dive into the buzz (or lack thereof) from InfoComm, with a focus on the rise of Direct View LED technology and its impact on the market. Along the way, we explore the challenges of innovation, reminisce…
Unlocking Business Synergy: The Role of Category Managers
Dive in and explore the influential role of category managers in shaping successful business development strategies. Witness how they seamlessly coordinate with diverse suppliers — from audio and video companies to LED manufacturers — embodying the ‘quarterbacks’ of industry advancement. Their unique role is not only multifaceted but also a powerful symbol of value addition….