Episodes
Creating Human Connection in Brick and Mortar Retail
78% of Americans tried new brands, places to shop or shopping methods between March 2020 and June 2020...and value and convenience are driving those changes.
Thinking Differently About the “Package Journey”
This week Ned Hill joins the Retail Refined podcast to discuss how Position Imaging helps their clients think differently about the “package journey".
Why Robots are the Ultimate IoT Play for Retailers
On today’s Retail Refined podcast, host Melissa Gonzalez sits down with Baylin to discuss how technology innovations in retail can enhance the customer experience
Can RFID Help Truly Track In-Store Attribution?
How are retailers faring with their digital landscape? Retail technology expert Ashley Burkle, Senior Manager of Retail at Impinj, shared her expertise.
The Digitization of Offline Retail: Taking Your Store Online
MarketScale's Retail Refined with host Melissa Gonzalez is leading the discussion around retail in the new normal and beyond — and it's going live.
How to Leverage IoT Solutions While Remaining Human-Centric
Lenovo’s Rebecca Horton outlines how the company’s Commercial IoT Group is helping companies engage with the sometimes-overwhelming world of IoT.
Driving Sales in the Era of Remote Communication
Endear Co-Founder Leigh Sevin outlines how the platform is helping salespeople reach customers when face-to-face communication isn’t an option.
Which Technology Integrations Will Ease Your Customers Pain Points?
This week, Gonzalez walks listeners through how to embrace a more localized experience for the consumer and how to weave live selling into the in-store physical environment.
Addressing Retail’s Experience Challenges with Data
Salesforce’s Caila Schwartz joins Retail Refined to examine the impact of the pandemic on the way retailers cater to consumers and act upon data and insights.
How to Prevent Your Retail Segment from Becoming the Next “Bookstore”
One surprising trend Provance has noted in the post-COVID consumer’s online shopping habits is that they tend to have larger baskets, but go longer between purchases
Merging Experiential and Authenticity with Commerce
Showfields CEO Tal Nathanel and host Melissa Gonzalez dive into what makes the retail platform and retailer “the most interesting store in the world.”
The Democratization of Live Selling
When talking about the best channel for his customers, Brandon Kruse sees organic social as the number one source of new shopper acquisition. But those shoppers become loyal when they download the brand’s app.
How Can Physical Retail Support Ecommerce Distribution?
Brick-and-mortar retailers with a significant amount of ecommerce sales experience a huge amount of inefficiencies in their fulfillment and shipping processes.
Captivating Your Audience One Storefront at a Time
This week Melissa Gonzalez and Glass-Media Founder sat down to discuss the company’s recent launch with DSW ahead of back-to-school shopping.
Tailoring the AR Experience
With a need for retail that is less reliant on touch, creating immersive ways to test products has become stable stakes.
Bringing a Localized Experience Across the Globe
In this episode, hear from founder and CEO Tommy Kelly as he discusses the importance of local market knowledge and ecosystem coordination.
Retail Refined: Rebalancing the Physical vs. Digital Experience
Retail Refined is going live as host Melissa Gonzalez leads a panel of tech leaders that will explore the rebalancing of the physical and digital experience in the retail world.
Merging the Physical and Digital Worlds: Retail Refined
Melissa Gonzalez explores how the lines between the physical and digital worlds continue to merge thanks to the possibilities of computer vision.
The Possibilities of Next Generation Technologies with Adaora Udoji of RLab: Retail Refined
Computer vision and advanced algorithmic sensors have changed the possibilities of consumer facing technologies. From augmented reality to virtual reality, kinect technology to motion capture, host Melissa Gonzalez speaks with Ada
How Do You Capture Customer Intent?
This week Retail Refined looks into capturing customer intent and how brands and retailers will be positioned better than before post COVID.
